Greetings all,
I check out a wide variety of blogs - i like parenting, design, style, fashion, cooking, health, exercise, vintage, renovating, gardening, farms, life . . . they all interest me. Recently, I’ve noticed a few bloggers getting competitive about followers; making money; & attending blog conferences – with follow up advice posts on how to gain more followers, make more money & receive invitations to more events. The information about pigeon holing or '5 key words', argh, just because you’re a mum - are you a “mummy blogger” - why can’t you be several types of blogger, posting on unlimited topics??
These conferences have left some bloggers feeling left out by either not being invited OR going along & not feeling like they fitted in. Maybe I’m naïve or so out of the loop, but . . . isn’t blogging just meant to be fun?? Is it because some mega bloggers are making SERIOUS money with cook books, advertising & television shows, all from starting a blog . . . that everyone wants/ hopes/ competes to be the next big thing?? Has that changed the motivation & manipulation of blogging from the heart??
When i started blogging, i did 45 posts in my first 3 years. I really didn’t think too much about it, other than a nice way to chat with other mums & designers. I was home alone, my 4 children in school/ preschool, a husband away at war, living in Darwin . . . blogging was like my adult/ office chat. Then in January last year my husband moved to Brisbane (we're in Canberra) & went back to war, it was time to pick up the blog & those connections again. I put a 'follow' button on & had about 20 followers already (who knew??) & I started blogging more frequently, mainly so my husband could watch the children grow & see what we’re up to. I’d promote markets I was attending, products & new stores I was stocking.
Then offers to promote products (a freebie, post my thoughts & offer a giveaway) came my way. All brands I buy/ use/ blog about for free anyway, like Lego, Disney, books & IKEA. I’ve not drawn a salary for a decade, happy to have things I’d pay money for, sent for free, not wreaking of desperation. So while I hum along with this type of blogging about my family, design work & sponsored giveaways + an exciting number of followers (hello lovely people) . . . still, i have never been invited to a blog conference or meet up. It doesn’t faze me, I’m a ‘here & now’ kind of person, passing in many opportunities with interviews, magazines & collaborations due to the fact I have children (zero babysitter); my husband can’t have his photo published (waste of handsomeness); I live in rental Army housing (not a gorgeous home filled with colour & interior design); I live in Canberra (hardly a hub of blog conference activity) . . . yet I don’t feel left out, unpopular or like I’m missing out, it’s just not my time, I’m patient, if I want those opportunities when my children are older/ my husband has retired/ I’m in our homestead filled with colour; I’m available to travel interstate – sure, maybe then.
What are people’s bloggie motives?? I heard on the grapevine at a NuffNang conference a person who didn’t even have a blog yet, asked, out loud “so if I start a blog & get 50 000 hits a month, how much money will you pay me to advertise with you”. OMG, seriously, are you Oprah?? I openly have on my side bar “I dabble in blog advertising” but i prefer to save my promotions for my own business – the financial return is a whole lot better than some ‘click through rate’ which adds up to cents - blog advertising is a very slow way to make an income.
Are there still bloggers out there who blog from the heart as they have something genuine to say, blog as therapy, post to keep in touch with real friends, honestly don’t care about hits or followers?? Can you gain true self confidence from on line popularity?? I wonder if I went back & did my psych degree now, how much influence social media would play in the subject content of . . . the number one human emotion . . . acceptance?? Is social media the right place to get this satisfaction??
I rarely bother with FaceBook myself (i don't understand Twitter) & won't allow my children to have it. I recently had a hot chocolate with a gorgeous mummy who has older girls at my eldest's high school & she grabbed my attention with this enormous statement "my daughters waste so much time on FaceBook, they will post something & can barely sleep until it's been validated by a dozen other people". Oh move over body issues, this is what is worrying our teenage girls, validation on social media!!
Now the point of this post is really not to bash competitive blogging, all power to you if you have the time, but . . . 'we can smell it' & don't be sneaky about advertorials or edvertorials, we're smart enough to tell the difference, disclaimers or not. Perhaps take a step back & consider what really counts, social media & on line personas, genuine blogging - as i think your precious followers will start leaving if you become yet another advertising blog & to nurture those friends & family in the real world.
Is this something you've noticed too?? Are you still true to what you set out to do with your blog?? If you have children, are they watching you count on social media for attention or validation?? I'm quite interested to know, considering i have two giveaways this week. Happy weeks everyone, love Posie